Thoreau :: essays research papers

nry David Thoreau's outlook on education grew problematic because of a growing sense that it prevented learning rather then fostering it. He emphasized a deep respect for the local and concrete as the basis of all learning but education through experience was just as intrinsically valuable as schooling. You can't stop life once when you become a teacher you have to keep learning He spent the rest of his life learning and writing; the two were usually the same for him. The purpose of writing for Thoreau is, if he didn't write, he didn't exist. He would have no purpose in life. He embodied the notion of continuing education and lifelong learning. Thoreau was an advocate for continuing education more fundamentally in the sense that he knew that no system is sufficient or permanent, that to be responsively alive is to be a perpetual learner, always aware of both the possibilities and the limits of ones current knowledge. Thoreau remained a learner of how he learned, keeping in his journal a series of internal reflections. He believed that body and soul, self and society, emotion and intellect can be reconciled. He asserts a basic succession between the schoolroom and the street by moving the classroom outside, between the process of learning and experience. He believed that the teacher could learn with and from the student. On the positive side, he wanted to devote all his energies to his writing. But on the negative side, he had a deep, underlying suspicion of the whole activity of formal education. In his journal he writes about how horrible it is to teach when the student isn't experienced or ready for it. Education is never completed, it is always vibrantly alive to the present circumstances of life. While Thoreau sees this cycle as at the heart of the educational process, it is in the area of writing, that he writes with the greatest depth. He engaged in this learning activity daily, noting: "How vain it is to sit down to write when you have not stood up to live!" Some progressive educators make the mistake of thinking it is enough to have experiences, just by memory somehow constitute thinking about it Thoreau believed that reading and thinking should not be locked away within the mind only. Henry David Thoreau viewed education as an ongoing process that is necessary to awaken us from abstractions and preconceptions in order to learn and see things in a new light.

Animal Farm and A Modest Proposal Essay -- Animal Farm A Modest Propos

Animal Farm and A Modest Proposal Although 'Animal Farm' and 'A Modest Proposal' were written over two hundred years apart, and one is non-fiction and the other is not, there are distinct similarities between the two. Both of the pieces are political, with 'Animal Farm' based on the Russian Revolution, and 'A Modest Proposal' based on the situation of homelessness in Ireland. Also, both of the pieces are satirical. Animal Farm ridicules the ordinary Russian people for being gullible, and 'A Modest Proposal' mocks politicians who ignore sensible suggestions and come up with extreme ones. In the build up to his speech, Old Major first clears his throat, to gain all of the animals' attention. The fact that all he has to do is clear his throat to do this, gives the impression that he is authoritative, and in control. We are given the idea that the other animals respect him. In the following paragraph, Old Major mentions a dream, but he says "I will come to the dream later". The dream is the whole reason the meeting has been called, and by saying that he will talk about it later holds all of the animals in suspense. They are willing to listen to what he has to say, to hear about the dream. He also mentions his imminent death, which will gain the audience's sympathy, and again make them listen. To guarantee that the animals are going to listen to him, he says that he will "pass onto to you such wisdom as I have acquired". This makes it seem like everything he is going to tell them is wise, true and worth listening to. In the third paragraph of his speech, he is brutally honest, and works up the animals, to get them angry. He tells them "our lives are miserable, laborious and short". This is the 'problem'. He then tells them the 'sol... ...ing their bastard children; alas!" Again though, Swift uses a lot less exclamation marks than Old Major. This is mainly because his piece is meant to be formal. Both Old Major and Swift use alliteration in the pieces to make themselves sound stylish and eloquent. In one part of his speech, Old Major says " as sure as I see this straw " The repetition of the 's' makes certain words in that sentence stand out, making his message more clear. Swift says "Four females". Although Old Major's speech and 'A Modest Proposal' were written over two hundred years apart, they both use very similar techniques and development of their argument to get their point across. Both of the pieces are politically based and satirical, both use formal and emotive language, differing sentence types and structures and in sparse amounts, alliteration. This makes their arguments fairly similar.

Relationship between hypothesized behavior Essay

The aim of the paper was to determine the relationship between hypothesized behavior resulting from a personality test and actual information behavior from a group-based assignment. Traditionally, information seeking behavior is subsumed under a single monolithic theoretical framework. The study seeks to address the empirical categorization of such behavior. About three voluntary groups of ten library and information science students were observed during a project assignment. The NEO-PI-R test was employed to describe and define personality traits of participants. The independent variables are gender and test results. The dependent variable is the so-called ‘differential information-seeking behavior’ (between the populations). The findings are as follows: 1) some personality traits are related to actual information-seeking behavior, 2) gender is not a good determinant of good behavior, and 3) personality traits are also related to the overall context of group activities. 2) Research Design. You want to know more about the social interaction of preschoolers in the playground. Suppose the number of preschoolers (assuming) is 30 and above, then we can conduct a statistical test. The independent variable is ‘time spent playing with other preschoolers’- X- (assuming that we expand the playing time of the children). The dependent variable is ‘personal acceptability’ – Y – (the degree in which a child receives positively other children). If we observe that an increase in X is accompanied by an increase in Y, then we can assume that the two are correlated. In short, as the amount of time spent playing with other preschoolers is increased, the degree of personal acceptability increases. 3) A correlation value of 0. 89 means that there exists a very strong positive linear relationship between the two variables. In short, the amount of time (in hours) spent in studying is positively related to exam scores. A student who spends more time studying will likely to receive high exam scores. 4) The researchers subjected ‘Albert’ to intense psychological conditions without his consent. The researchers were also indifferent to the consequences of the experiment (which turned out bad for the child). These two instances merit as ethical faults in the study. 5) Neurotransmitters are chemicals which allow the transmission of signals from one neuron to the next across synapses. Neurotransmitters, in a sense, activate receptors of the nervous system. Hormones are also signal chemicals but with different purpose. They are chemicals that transport signal from one cell to another, altering body metabolism (which neurotransmitters cannot do).

Characteristics of Public Administration

Principles of Public Administration 1. 0 Introduction. This article discusses how have principles of public administration been applied to positively advance each of the following fields: education, transportation, health care, community development, law enforcement, and environmental policy. Also, the article hypothesizes what would become of the aforementioned services in the absence of a public administration system. The means by which public administration achieves its goals and the responsibilities vested on it are solely dependant on tactical principles and practices utilized to execute them.In order for the public administrators to achieve the set targets they must adhere to a set of orchestrated instruments or regulations by the government of the day so that they don’t deviate from the initial intended objectives. The public sector plays crucial roles in ensuring that the general populace is well tended to and that their individual rights are respected. The administrat ors of public policies are governors who are as well governed through established government principles, to ensure that they don’t compromise quality of vital aspects of public requirements.Policies implemented by the government to public administrators as devices though which the public sector is ale to reach out to the people. Principles codify value system that is intrinsically part of governments, social, political and legal arena. Through codified public policies governors adhere to the governing principles, upon which the responsibilities ascribed to the public governance are succinctly met. 2. 0 Defining Public Administration. Public Administration is the development, implementation and study of branches of government policy linked to pursuing the public good by enhancing civil society and social justice.In the past public administration was synonymous to government management, however, with increased vigor in participation of private sector into public matters some NG O’S committed to serve the public have joined the public sector. Public administration has gained credibility over time owing to change in governance and management process. Moreover, due to the sensitivity of the activities carried out by Public administrators and the participation of private sector change in quality of the services offered by the government became inevitable.The public servants attain knowledge and skills of executing duties in a program through trained policy analysts who are thoroughly founded with the background information on how to manage the public resources. Through public servants, interests of the general public are served in a satisfactory cost-effective manner the public servants are mandated to oversee each implemented activity on daily. Generally, public administration gears its efforts towards understanding public entities and how they interrelate with others and the immediate world.Organizations that work under public administration are organ ized and managed to realize deliberately structured goals in the near future. Through public policy programs the government responds to the needs and interests of the Nation through satisfying them with the available resources . 3. 0 Principles of Public Administration. Public administration is a complex process, it involves social, economical, legal and political matters al interwoven together. Due to the complexity of its nature, management and regulation of the public sector becomes a hurdle.In order for the public administration to be well regulated and governed bracket laws had to be implemented to cover all spheres and aspects of the sector. A unifying common law to govern public sector has been a very controversial issue in the U. S, this could be accrued to the governors’ reluctance to be restricted by statutes which could tether the added advantages associated with the public sector. With time however, due to emerge of democratic tendencies elements that initiate goo d management and governance have been embraced.Political evolution has led to accord on the key principles that can be implemented to ensure that the services delivered to the public by the government are excellent. The key identified principles are:- 3. 1. Reliability and predictability: This principle declares that in order for the government initiative in form of services or practice to be deemed as satisfactory it must be reliable by being consisted and accurate in meeting the potential needs for which it was intended for.The government programs should be predictable a factor that can only be attained through consisted effort whereby the government agencies in charge of the programs don’t fluctuate in executing their duties in a systematic manner. On the same note the programs implemented by the government to serve the needs of public should have legal certainty or judicial security. 3. 2. Openness and transparency: The government serves the society through tax levies and other customs exerted on them through added costs.In return, the government is supposed to govern the obtained resources, plan and allocate them to various public programs in order to satisfy the public needs better. The public is aware that the government derives its funds from their resources, so it becomes increasingly important for the public to know hoe the government tis using their resources to sponsor public programs. In order for the public to trust the government of the day, the government avails all the necessary details concerning the programs so that the government doesn’t appear to have creepy motives . 3. Accountability: The government sponsored programs are normally accountable for all activities and procedures carried out in their programs which are geared towards public satisfaction. Accountability, per se is whereby the government justifies the actions it pursues in its endeavor to serve the public and at the same time taking responsibility for the actions it pursues in achieving its objectives whether they have positive or negative implications. 3. 4.Efficiency and effectiveness: Efficiency is a principle employed by the government sponsored programs to ensure that all the resources at the disposal of the government are utilized without wastage of time, increased expense or effort wastage. When the government embraces efficiency in its procedures it becomes effectual in meeting public needs without wasting time or effort or expense. Public administration ideals and doctrine principles have enhanced better performance in public sector creating union amongst the many areas that need to be administered properly in order to serve the public better.In the U. S the government has been able to embrace the key principles vital for ensuing that all the programs that serve public interest run coherently and are able to meet the desired needs of the public. Each sector served by the government becomes effective in meeting the social needs by e mbracing the principles of public administration. 4. 0 Positive principles in governance that enhance competence in education sector The administration of primary and secondary public education in the United States is conducted primarily by state governments in conjunction with local school districts .All states with the exception of Hawaii employ the structure of local school districts as the direct administrators of public primary and secondary education . The significance of education to the U. S populace was evidenced by inclusion in all 50 state constitutions of a clause. . This clause mandated the government of the day to pursue the responsibility of offering quality education by ensuring that the education programs are properly managed through school districts. In the U.S State involvement in public education has grown significantly during the twentieth century for instance there has been additional programs implemented in the education sector such as. Computerized teaching p rograms, advanced vocational training, all inclusive education for the physically challenged and many more. Americans view education as a key element of civic engagement in a democratic society and as the basis for skill training necessary for gainful employment in a rapidly changing economy.Over time the government bodies in charge of education have become efficient through accountability for all the processes and procedures they carry out. Each department of the U. S education sector carries out research on how to improve public governance and gives the recommendations to the state in order for it to assimilate them in its operations. The general public has continuously made demands on improvement of educational sector a fact that has made the U.S government to step up its efficiency in delivering public education through integrations of, vocational education, improving curriculum and facilities, and increasing teacher preparedness through specialized training programs. The princi ple of transparency has been embraced in the educational realm by allowing the public to have access to government reports concerning educational matters. The involvement of the general public in school governance through educational boards has helped a great deal in enhancing the educational program efficiency in meeting the needs of the citizens as well. 5. Positive principles in governance that enhance competence in Transport sector. The government ensures that it’s well aware of the current operations on the roads, railroads, at ports and airports at all the times through a systematic regulatory mechanism of the transport sector in order to boost efficiency through better management and operations. Some key sectors like the airport, water ways are prone to attack by the terrorists hence the government utilizes non-intrusive, automatic sensors, computers and communications in order to extract the necessary information and facts that could be used to deduce security threat. On the road sector the government employs the principles of efficiency to enhance effectiveness through gathering and processing system use and condition information, forecasting conditions that will hamper travel, optimizing traffic signal and ramp meter timing based on actual conditions so that vehicle stops and delay are minimized, identifying and responding quickly to accidents and other incidents before queues can build, and coordinating traffic operations with other operators, including support to commercial and transit fleet managers for efficient routing around incidents/closures or for oversize trucks and hazardous cargoes.In addition to system management purposes, the data can also be used for performance measurement, planning, and traveler information. The government has increased efficiency of the transport sector by enhancing better user services by providing vital information such as en-route information and route guidance, and travel services. The information availed to the travelers, shippers and fleet operators help them to obtain instant information for planning routes and selecting modes before and during trips Through the traffic police, the government is able to make roads safe for commuters, with immediate notification of collisions, road and lane closures, and other conditions that might impact highway, transit or fleet operations. The over speeding road users, drunkards and the people violating traffic rules are taken under the custody of traffic police to ensure that they don’t cause damage to other road users.Incase of a break down road users get informed on alternative routes and travel options . The government has also made the transport sector reliable for users and the travelers who seek fun by providing information on travel destinations and accommodations, such as gas stations, lodging, attractions, and restaurants. The general public is able to benefit massively by operational efficiency implemented by the public sector through road infrastructure development and enhanced transport facilities.The transport sector is able to account for losses experienced through the transport sector; the government has implemented technologies real-time traffic, road, weather and other system conditions . The equipments used to enhance smooth flow of traffic and incident detection include detector loops, closed circuit TV, vehicle probes, and other sensors .The management of transport sector ensures that there are centers in place that are used to process incoming traffic information and helps the sector to respond promptly to any occurring incidences, by alerting the general public and also taking measures to ensure the occurring incidences don’t stop the general flow of transport and communication. Computerized traffic signal systems, ramp meters, rail grade crossing and other traffic control systems have been implemented to help the transport sector manage the system of commuting. 6. Positive principles i n governance that enhance competence in Community Development sector. The government is actively involved in community based programmes through agencies that help the community by strengthening the health, safety, self-reliance and economic vitality of individuals and families. The public administrations reach out to the community through partnerships to provide service and material backing. From the level of federal to the state level there are programs implemented to reach out to low-income and vulnerable people who are integral to the development of thriving communities .A program to cater for crime victims called Crime Victims Advocacy is reaches out to the community to cater for the needs of crime victims the program serves the community through the following methodologies: by foremost providing advocacy services to the affected victims of crime, this they do by needed services and resources the program also administers funds for community programs working with crime victims; a ssists communities in planning and implementing services for crime victims; and Advising local and state government agencies of practices, policies, and priorities which impact crime victims.Victims of crime who feel that they have not been accorded justice or that their rights have been trodden on forward their grievances to the community advocacy to fight for them. Developmental Disabilities Council is a council which fights for the rights and well being of the disabled vulnerable community; it caters for their educational and physical needs and ensuring that they are well treated in their homes.This community based program is funded and managed by the federal state and trickles down to the other sectors of economy through community ramifications. The principles of public administration employed to ensure that the community is well served by the federal state include efficiency through management agencies which scrutinize all the programs under community development to ensure that they execute the duties and tasks vested on them. This way the program becomes effective in meeting the needs of the community.Accountability is attained through auditing and generation of reports that are available for public and private viewing. Transparency in community development is attained through community members’ involvement the agencies blend and integrate their views with the desires of the potential communities that await their support. Programs like Work First's Community Jobs. , and other work programs help the general populace to gain access to employment and get financially empowered to support the poor families.The young people who have vocational training are able to get jobs through such arrangements to minimize their reliance on welfare programs statistics indicate that more than a quarter of Americans are without assets living paycheck to paycheck without savings or investments in equity like a home or small business . The community development programs target this kind of populace so that they can train them and empower them through employments in order to break the vicious cycle of poverty and help them acquire financial stability.Through community development initiative asset building is initiated and it provides ground-breaking ways to improve local economies and the lives of the vulnerable citizens who are not able to cater for their basic needs. Community development programs offers start-up support and free consultation for asset building activities in local communities. Through the principles of transparency, and accountability funds are disseminated to the needy populace and a follow up program to ensure tat the funds provided are put into proper use ensues.The Office of Community Planning and Development (CPD) seeks to develop viable communities by promoting integrated approaches that provide decent housing, a suitable living environment, and expand economic opportunities for low and moderate income persons. The communit y development programs initiated by the government are able to trickle down to the expected citizens through partnerships among all levels of government and the private sector, including for-profit and non-profit organizations Community Mobilization program is effectively used to deter the young population from use or abuse of drug substances.The (CM). Community Mobilization provides visions to various community members participating in creating and sustaining healthy, safe, economically viable communities, free from alcohol, tobacco, and other drugs . Violence and involvement in illegal activities is combated through educative programs which give the youths an alternative to violent activities. CM achieves its mission through collaboration, cooperation, communication, commitment, and competency in dealing with diverse range of populace. . 0 Positive principles in governance that enhance competence in Law Enforcement sector. Innovative practices are employed by this sector to reach out to the public; strategies are employed by the federal government in respect to coordination and delivery of law enforcement and public safety . The government is able to ensure defense and security for the citizens at the same time ensuring that the citizens adhere to the rules and regulations of the state.Through bodies like Department of Justice, Federal Bureau of Investigation, Drug Enforcement Administration, National Institute of Justice, Secret Service, Immigrations Customs and Enforcement the government is able to administer to all legal needs of the U. S citizens. The public administration body endeavors to ensure that justice is accorded to all irrespective of their age and social standing. Moreover, the justice system is accountable for all the legal decisions made and tries to be efficient by ensuring that the rights of the citizens are followed whether they commit crime or not.For accountability purposes the law enforcement body ensures that all reports are well kept and can be verifiable through established facts. Efficiency is created by use of qualified and dedicated personnel in the field of law enforcement . Through advanced technology the police are able to prevent crime, take law offenders under their custody and ensure that justice is accorded to the offended parties. Transparency comes in when lawyers are involved in the cases of offenders and offended, the citizens get to hear and know facts before a verdict is passed on them.Crime prevention, policing and community safety. 8. 0 Positive principles in governance that enhance competence in Health Care sector. Through the United States Department of Health and Human Services (HHS), a U. S cabinet department the which pursues the government goal of protecting the American’s health at the same time offering essential human services. The cabinet department was created by President Jimmy Cater in the year 1979. urrently, the department is administered and regulated by the United Stat es Secretary of Health and Human Services, is responsible for addressing matters concerning public health as authorized by the Secretary or by the Assistant Secretary of Health in addition to his primary mission of administering the Commissioned Corps. Under HHS are so many branches which have specific tasks allocated to them to enhance specialization in offering good health care to the general public. the human health service works through its main branches to meet the needs of the U.S citizens for instance Administration for Children and Families (ACF) is a part of HHS which is mainly concerned with child welfare, through the families the office is able to reach out to the children and ensure that their health is well tended to and that issues like immunization are offered to children to reduce mortality rate. Agency for Healthcare Research and Quality (AHRQ) is an office in the health care fraternity which establishes facts through research and fact finding. The center enhance kn owledge on particular disease and seeks to find out the best cure for diseases which are still puzzle to the medical fraternity.It works in conjunction with Centers for Disease Control and Prevention. Integrity is employed when conducting research the office does not implement cruel methods in establishing effectiveness of s drug when they invent it, animal testing is thoroughly avoided and for ant respondents who are used to experiment on a new introduced drunk there is usually a written consent and they get compensation for it. HHS has spread its branches both in federal and state level in order to reach out to the masses in the U. S populace and provide efficient services.The principle of accountability which cuts across all the publicly administered departments is employed in public medical services, the services provided meet the required standards and the medical fraternity takes responsibility for any harm they may cause to public The Substance Abuse and Mental Health Service s Administration (SAMHSA) caters for the vulnerable population which offers from mental damage and are unable to do their duties normally, under public administration the needs of the mentally ill is catered for.Moreover, drug abusers who need to be rehabilitated back to normality, are also tended here the right professional are used to reach out to all the dire cases of mental illness and through them effective health service is offered. 9. 0 Positive principles in governance that enhance competence in Environmental Policy The federal government has set up environmental policies which basically deal with legislating the Clean Air Act, the Clean Water Act, and the National Environmental Policy Act (NEPA).The stated acts enable the government to actively participate in environmental conservation to ensure that the environment doe not get deteriorated rather its conserved and well tended for the benefits of future generations. Currently the government works in consensus with the indus trial sector to ensure that there is less emission into the air, this is an efficient way of ensuring that there is no more remission of green house gases into the atmosphere as it has dire repercussions on the environment.Through the government budget funds have been allocated to help in the research effort carried out by the research institute on how to reduce emissions into the atmosphere, measures that would ensure that the environment does not get polluted. The government too has used the principle of accountability whereby it admits the errors of the past of not controlling the pollution rates and now it endeavors to offer excellent solutions to the escalating pollution of water air and the atmosphere through industrial activities.Due to the increased public awareness of the ill impacts of air pollution the government works in consensus with the general public through enlightening projects which helps the public to realize the dangers of environmental pollution in order for th em to take caution. 10. 0 hypothetic suppositions on what would happen in absence of Public administration. If the governance and control of the government was replaced by another body or was obliterated all together a lot of things would come to a sudden holt. To begin with the U.S citizens would be forced to pay extra money for all the services provided for free by the government, such services include, free medications and free access to education, consequently a lot of people who are classified as low and middle class will lack basic necessities like medicine and education which the state offers to them for free . On the other hand, the issue of insecurity will go way out of control because the private sector does not have enough machinery like the public administration, more over crime rates will go up since mechanisms to counter crimes will have been altered .There will be increased mortality rate since child health will not be well catered for, some of the people who cannot a fford medications for themselves may die out of cronical diseases and this may lead to low life expectancy. A lot of young people will languish aimlessly with no jobs or means to support them and they may end up taking drugs because they will be idle and frustrated a fact that may force them to acquire bad habits. Unfortunately there will be no Medicare for free and such youths will be most likely unable to acquire medications for them and they will.The transport sector will be all messed up, there will be no control mechanisms or means to nub the offenders, hence road accidents will increase and deaths attributed to accidents will increase. The mechanisms to check and report on incidences that may hamper road and other transport systems will not be in use therefore the transport sector will lack focus and eventually collapse and affect the U. S economy so badly . In nutshell, without the public administration every body would suffers one way or the other all the U.S citizens depend on the public administration, it will be impossible to lead a normal life without the public services well manned under public administration. II. Conclusion. Public administration is the back bone of all the states provided services to the U. S citizens (Canadians, French, British-UK, Russia, any country in the world), the administration could never work well unless it was under regulations and it operated using policies which act as guidelines on how services are delivered.If the aspect of principles and guidelines is overlooked in ensuring delivery of services, the public sector could never be able to meet the needs of the general citizens. Through the established principles which act as blue print on the directions of the government goals, the government is not only able to manage the public services but it is also able to set goals and achieve them. This is the beauty, magic and efficiency of Public Administration.

Modern Technology in Daily Life

Can you imagine a world without technology? Well, back then they had no access to any type of electronic. As time went by, electronics has changed over time and influenced others, especially social life. Now technology such as video games and cellular devices has affected us both positively and negatively. Sometimes when you get bored or take a break you start to play your smartphones. You check Instagram, texting your friends, or start to play games. But then you realize you spend more time on your phone than doing what you were suppose to do before. Phones can be a negative and positive influence in your life.A positive effect of cell phones is that they have revolutionized communication and made it easier to contact someone exactly at the moment that we need. Also, phones offer features that have many other benefits. A negative effect on phones is that you get off track and when you try to concentrate again, you cannot focus or even remember what you were doing. In addition, the l ack of communication with your family and friends increases. You tend to talk to them through text instead of talking to each other. Smartphones can be a tool of convenience, but at the same time they can be a distraction.The internet is so popular nowadays that about everyone uses it. It can be accessed by users Now that we have access to internet in almost everywhere, it can be an advantage and a disadvantage. What are they? The internet on society is that it provides the ability to access unlimited information and it also allows you connect and interact with your friends worldwide. Consequently, internet can include the difficulty to remove information when you want to and it can be an absence of communication as well just like using phones. Many people have been downloading music and other copyrighted materials for free.This lead to a negative impact of music industries and several lawsuits. The internet is another factor that influence social life today. Whether good or bad, te levision has been in our lives for a long time. Some think it’s a harm to our society and some think it’s a great invention. Television provides a variety of information that includes the news, advertisements, and events. It can also provide lots of entertainment such as music, comedy, drama, shows, and movies straight to home. It is very convenient and an affordable technology to use. On the other hand, television may have violent action films that increases crime rate and  violent acts in people. Some can be addicted into watching TV and decrease the amount of exercise causing people to be obese. Television is another aspect in our society that affects us greatly.Technology and electronics have been changing a lot through the past several centuries and have a great connection in the society today. Some can be disadvantages and advantages to us. Critical technology such as television, cellular devices and the internet changed through small ideas and change the world . In conclusion, whether if it is good or bad, technology had changed the people and the society worldwide extremely.

Airasia Essay 7

Company Background AirAsia Berhad as know as AirAsia is a Malaysian low-cost airline. It operates scheduled domestic and international uflights and is Asia's largest low fare, no frills airline. AirAsia pioneered low cost travelling in Asia. The airline was established in 1993 and started operations on 18 November 1996. A government-owned conglomerate DRB-Hicom originally founded it. On 2 December 2001, the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes's company Tune Air Sdn Bhd. AirAsia is the first airline in the region to implement fully ticketless travel and unassigned seats. However, as of 5 February 2009, AirAsia has implemented allocated seatings across all AirAsia flights, including in their sister airlines, Indonesia AirAsia and Thai AirAsia. In 2003, AirAsia opened a second hub at Senai International Airport in Johor Bahru near Singapore and launched its first international flight to Bangkok. AirAsia has since started a Thai subsidiary, added Singapore itself to the destination list, and commenced flights to Indonesia. Flights to Macau started in June 2004, while flights to Mainland China (Xiamen) and the Philippines (Manila) started in April 2005. Flights to Vietnam and Cambodia followed later in 2005 and to Brunei and Myanmar in 2006, the latter by Thai AirAsia. Its main base is the Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). LCCT will initially handle 10 million passengers a year. Its affiliate airlines Thai AirAsia and Indonesia AirAsia have hubs at Suvarnabhumi Airport, Thailand and Soekarno-Hatta International Airport, Indonesia, respectively. The airline is also considering founding Hong Kong AirAsia in the future. AirAsia's registered office is in Petaling Jaya, Selangor while its head office is on the grounds of Kuala Lumpur International Airport in Sepang, Selangor. AirAsia operates with the world’s lowest unit cost of US$0. 023/ASK and a passenger break-even load factor of 52%. It has hedged 100% of its fuel requirements for the next three years, achieves an aircraft turnaround time of 25 minutes, has a crew productivity level that is triple that of Malaysia Airlines and achieves an average aircraft utilisation rate of 13 hours a day. AirAsia is currently the largest single customer of the Airbus A320. AirAsia â€Å"Rock India† Campaign This new development is subsequent to AirAsia's huge success of Tiruchirapplalli (Trichy) followed-by Kolkata, Kochi and Thiruvananthapuram (Trivandrum) recording an average of 80% load factor on all four existing routes. Thus, these new services will not only complement AirAsia's aggressive growth in India, but is also feeding more traffic into the country. The reason why AirAsia is choosing India market is because India market is second only to China in growth, as the India market is booming AirAsia has decided extending its footprint with the launch of its direct flights to 6 new routes in the first quarter of 2010. This new services to key metro cities include Chennai, Bangalore, Hyderabad, Mumbai and New Delhi from Kuala Lumpur and from Penang to Chennai. It is also noteworthy to highlight that AirAsia is the only airline from Malaysia which will be flying to Bangalore and Hyderabad from Kuala Lumpur and from Penang to Chennai. The Chennai, Bangalore and Hyderabad sectors will be serviced by AirAsia's A320 aircrafts, Mumbai and Delhi will be served by its long-haul affiliate, AirAsia X via its new Airbus A330 fleet. AirAsia is the only airline which connects to the most points in India from Malaysia with a total of 148 flights weekly. Segmentation To promote India tourism sport and stimulate new travel demands and further tap markets AirAsia is focus on working adult, families and backpackers. Especially to young working adults and families, to travel to Malaysia and thereafter use Kuala Lumpur as a gateway to over 130 routes in Asia, that includes regional ASEAN cities or long-haul sectors serviced by AirAsia X. And to achieve AirAsia objective â€Å"Now everyone can fly† AirAsia will support this by liberalizing the air travel with undisputed low-fares, opening-up the India market to the world and support businesses and more. Database Marketing Approximately 60% of overall bookings are made online through AirAsia website. The remaining 40% of bookings are done through Nationwide Call Centre, Preferred Travel Agents, AirAsia's Airport Stations and Sales Offices. Consumers who choose online purchase ticket have to fill up name, gender, occupation and others information and for consumers who wish to get latest news or promotion from AirAsia they can create an account and become a member of AirAsia. With all database that collect from online booking and sales office, AirAsia able to track their customer and segment them by Demographic segmentation. With these databases AirAsia able to retain consumer by sending E-gift voucher for them. The E-Gift Voucher is an innovative gift for all occasions as well as being a much-appreciated corporate gift for its high perceived value. ) Direct Marketing Offer Planning While everyone is focusing on China market, AirAsia develop and create a wonderful strategy and come out with special offering to their customer to successfully in their business by taken a first move a dvantage extends their business to India and have the advantage of being the first low cost airline in India with using Price Leadership Strategy to attract consumer form Malaysia or India. This allow it to establish itself before competition increases in this low cost segment, apart from competition that already exists across segments (low cost vs full service carriers). This is a major strength, as AirAsia will be laying down the rules and frameworks for the industry in a manner that suits its business and operational model. This also bring cross selling to AirAsia. To add value, AirAsia, under GoHoliday at www. airasiago. com, also offers some great online hotel deals to stretch the dollar where guests can choose their holiday lodgings from over 50,000 hotels, tour packages and ground transfers. Guests are also encouraged to purchase food, supersize their baggage, hot seats online to enjoy more discounts and savings through www. airasia. com. AirAsia's low-cost model, with its ultra low fares and modern fleet of comfortable and spacious aircraft, is undoubtedly an attractive consumer proposition, strong enough to compete with premium airlines. At any time after a booking has been made AirAsia may change their schedules or cancel, terminate, divert, postpone reschedule or delay any flight where they reasonably consider this to be justified by circumstances beyond their control or for reasons of safety or commercial reasons. Unfortunately the Terms and Conditions of AirAsia don't allow for a refund but to protect consumers in the event of such flight cancellation, AirAsia shall at their option, either carry consumer’s at the earliest opportunity on another of AirAsia scheduled services on which space is available without additional charge and, where necessary, extend the validity of consumer’s booking or choose to travel at another time, retain the value of consumer’s fare in a credit account for future travel provided that consumers must re-book within three month.

Goa Tourism

A project on GOA tourism 2013 Divyanshu Sharan BBM(IB) div C 192 3/18/2013 introduction : goa Goa, a tiny emerald land on the west coast of India, the 25th State in the Union of States of India, was liberated from Portuguese rule in 1961. It was part of Union territory of Goa, Daman & Diu till 30 May 1987 when it was carved out to form a separate State. Goa covers an area of 3702 square kilometers and comprises two Revenue district viz North Goa and South Goa. Boundaries of Goa State are defined in the North Terekhol river which separates it from Maharashtra, in the East and South by Karnataka State and West by Arabian Sea.Goa lies in Western Coast of India and is 594 Kms (by road) away from Mumbai city. Goa, for the purpose of revenue administration is divided into district viz. North and South Goa with headquarters at Panaji and Margao respectively. The entire State comprises 11 talukas. For the purpose of implementation of development programmes the State is divided into 12 commun ity development blocks. As per 2001 census, the population of the State is 13,42,998. Administratively the State is organised into two districts North Goa comprising six talukas with a total area of 1736 sq. kms. and South Goa comprising five talukas with an area of 1966 sq. ilometers. In all there are 383 villages of which 233 are in North Goa district and 150 in South Goa district. As per the 2001 census, there are 44 towns of which 14 are Municipalities and remaining are census towns. A very striking feature of Goa is the harmonious relationship among various religious communities, who have lived together peacefully for generations. Though a late entrant to the planning process, Goa has emerged as one of the most developed States in India and even achieved the ranking of one of the best states in India with regards to investment environment and infrastructure.Goa is India's smallest state by area and the fourth smallest by population. Located in West India in the region known as the Konkan, it is bounded by the state of Maharashtra to the north, and by Karnataka to the east and south, while the Arabian Sea forms its western coast. Goa is India's richest state with a GDP per capita two and a half times that of the country as a whole. It was ranked the best placed state by the Eleventh Finance Commission for its infrastructure and ranked on top for the best quality of life in India by the National Commission on Population based on the 12 Indicators.Panaji is the state's capital, while Vasco da Gama is the largest city. The historic city of Margao still exhibits the cultural influence of the Portuguese, who first landed in the early 16th century as merchants and conquered it soon thereafter. Goa is a former Portuguese colony, the Portuguese overseas territory of Portuguese India existed for about 450 years until it was annexed by India in 1961. Renowned for its beaches, places of worship and world heritage architecture, Goa is visited by large numbers of inter national and domestic tourists each year.It also has rich flora and fauna, owing to its location on the Western Ghats range, which is classified as a biodiversity hotspot. Geography Goa encompasses an area of 3,702 km2 (1,429 sq mi). It lies between the latitudes 14 °53? 54? N and 15 °40? 00? N and longitudes 73 °40? 33? E and 74 °20? 13? E. Most of Goa is a part of the coastal country known as the Konkan, which is an escarpment rising up to the Western Ghats range of mountains, which separate it from the Deccan Plateau. The highest point is the Sonsogor, with an altitude of 1,167 meters (3,827 feet).Goa has a coastline of 101 km (63 mi). Goa's main rivers are Mandovi, Zuari, Terekhol, Chapora and the Sal. The Mormugao harbour on the mouth of the River Zuari is one of the best natural harbours in South Asia. The Zuari and the Mandovi are the lifelines of Goa, with their tributaries draining 69% of its geographic area. These rivers are some of the busiest rivers in India. Goa has more than forty estuarine, eight marine and about ninety riverine islands. The total navigable length of Goa's rivers is 253 km (157 mi).Goa has more than three hundred ancient tanks built during the rule of the Kadamba dynasty and over a hundred medicinal springs. Climate Goa features a tropical monsoon climate under the Koppen climate classification. Goa, being in the tropical zone and near the Arabian Sea, has a hot and humid climate for most of the year. The month of May is the hottest, seeing day temperatures of over 35  °C (95  °F) coupled with high humidity. The monsoon rains arrive by early June and provide a much needed respite from the heat. Most of Goa's annual rainfall is received through the monsoons which last till late September.Goa has a short winter season between mid-December and February. These months are marked by nights of around 21  °C (68  °F) and days of around 28  °C (84  °F) with moderate amounts of humidity. Further inland, due to altitudi nal gradation, the nights are a few degrees cooler. During March 2008 Goa was lashed with heavy rain and strong winds. This was the first time in 29 years that Goa had seen rain during March. Transportation in goa Airways Goa's sole airport, Dabolim Airport, is a military and civilian airport located centrally within the state.The airport caters to domestic and international airlines. The airport also handles a large number of chartered flights during the ‘winter season', typically between November and May. Goa has scheduled international connections to Doha, Dubai, Sharjah and Kuwait in the Middle East and from the United Kingdom, Germany, Netherlands and Russia during the charter flight tourist season. Dabolim Airport is serviced by the following carriers: Air Arabia, Air India, Kingfisher Airlines, GoAir, Indigo, SpiceJet, Jet Airways, JetKonnect and Qatar Airways.Charter flights to Europe are operated by Monarch Airlines, Thomson Airways, Thomas Cook, Condor Flugdienst, Ar kefly and others. Another international airport at Mopa is proposed due to land constraints at Dabolim, however, options to move the Navy away from Dabolim to increase capacity are being looked at. Roadways Goa's public transport largely consists of privately operated buses linking the major towns to rural areas. Government-run buses, maintained by the Kadamba Transport Corporation, link major routes (like the Panjim–Margao route) and some remote parts of the state.In large towns such as Panjim and Margao, intra-city buses operate. However, public transport in Goa is less developed, and residents depend heavily on their own transportation, usually motorised two-wheelers and small family cars. Goa has four National Highways passing through it. NH-66 (ex NH-17) runs along India's west coast and links Goa to Mumbai in the north and Mangalore to the south. NH-4A running across the state connects the capital Panjim to Belgaum in east, linking Goa to cities in the Deccan. The NH-36 6 (ex NH-17A) connects NH-66 to Mormugao Port from Cortalim.The new NH-566 (ex NH-17B) is a four-lane highway connecting Mormugao Port to NH-66 at Verna via Dabolim Airport, primarily built to ease pressure on the NH-366 for traffic to Dabolim Airport and Vasco da Gama. NH-768 (ex NH-4A) links Panjim and Ponda to Belgaum and NH-4. Goa has a total of 224 km (139 mi) of national highways, 232 km (144 mi) of state highway and 815 km of district highway. Hired forms of transport include unmetered taxis and, in urban areas, auto rickshaws. Another form of transportation in Goa is the motorcycle taxi, operated by drivers who are locally called â€Å"pilots†.These vehicles transport a single pillion rider, at fares that are usually negotiated. Other than buses, â€Å"pilots† tend to be the cheapest mode of transport. River crossings in Goa are serviced by flat-bottomed ferry boats, operated by the river navigation department. Railways Goa has two rail lines — one run b y the South Western Railway and the other by the Konkan Railway. The line run by the South Western Railway was built during the colonial era linking the port town of Vasco da Gama, Goa with Belgaum, Hubli, Karnataka via Margao.The Konkan Railway line, which was built during the 1990s, runs parallel to the coast connecting major cities on the western coast. Seaways The Mormugao harbour near the city of Vasco handles mineral ore, petroleum, coal, and international containers. Much of the shipments consist of minerals and ores from Goa's hinterland. Panjim, which is on the banks of the Mandovi, has a minor port, which used to handle passenger steamers between Goa and Mumbai till the late 1980s. There was also a short-lived catamaran service linking Mumbai and Panaji operated by Damania Shipping in the 1990s.Tourism in goa Tourism was adopted as a key sector for Goa’s development, not only for the well-established reasons of increasing income and employment but also for its poten tial to generate non-manual employment in a state with an increasingly educated work force and limited industrial growth. Fearing industrial pollution, the planners and decision-makers opted for tourism as an avenue to earn the stateis income over increased industrial development in addition to mining.Except at academic levels, very little awareness and understanding existed back then among planners about the processes of the life support systems of the coastal environment and the interactive roles played by each component. This paper highlights the issues and the implications of tourism on the coastal marine and the socio-economic environment of Goa. Most of the tourism in Goa is concentrated in the coastal stretches of Bardez, Salcete, Tiswadi and Marmagao. Over 90 percent of domestic tourists and over 99 percent of the international tourists frequent these areas.Consequently, beach tourism is the only type that is avidly encouraged by policymakers and other concerned parties alik e. Goa is visited by two types of tourists with distinct needs which this state satisfies. The first is the domestic tourists, who comprise 80 percent of all tourists. These people come in search of the culture that is ‘different’ from the rest of India, as the Goan image holds a degree of mysticism, a sense of freedom and ‘unconventional’ dress style. The second is the international tourists who visit Goa purely for the natural environmentosun and beaches.Within the category of international tourists are there are two sub-categories: backpackers and charter tourists. Although both visit Goa for the beaches, they stay away from each other. The backpackers are not found in areas of charter tourists; they prefer to mingle and live with the local communities. Whereas, the charter tourists tend to stay in the luxury starred hotels. Domestic and international tourists also differ in terms of the areas they frequent. For the domestic tourist, the beaches hold lim ited appeal, so domestic tourists remain away from the places frequented by the international tourists.The timings of visits are clearly different for the domestic and the international tourists. In previous decades, a clear off season for all tourists could be identified, today this is not so for domestic tourists, who come throughout the year albeit in larger numbers in the non-monsoon months. Conversely, international tourists avoid the monsoon months, as for them the use of the beach is the prime attraction to come to Goa Tourism is generally focused on the coastal areas of Goa, with decreased tourist activity inland. In 2010, there were more than two million tourists reported to have visited Goa, about 1. million of whom were from abroad. The tourism board appointed Prachi Desai, a young Bollywood actress as the face of Goa. Goa has two main tourist seasons: winter and summer. In the winter time, tourists from abroad (mainly Europe) come to Goa to enjoy the climate. In the summ ertime (which, in Goa, is the rainy season), tourists from across India come to spend the holidays. With the rule of the Portuguese for over 450 years and the consequential influence of Portuguese culture, Goa presents a somewhat different picture to the foreign visitor than other parts of the country.The state of Goa is famous for its excellent beaches, churches, and temples. The Bom Jesus Cathedral, Fort Aguada and a new wax museum on Indian history, culture and heritage in Old Goa are other tourism destinations. In many parts of Goa, mansions constructed in the Indo-Portuguese style architecture still stand, though in some villages, most of them are in a dilapidated condition. Goa also has a few museums, the two important ones being Goa State Museum and the Naval Aviation Museum. The Aviation museum is one among three of its kind in the India, the other two being in Delhi and Bengaluru. Goa Tourism Development Corporation Limited (GTDC)Goa Tourism Development Corporation Limited (GTDC) was set up on 30th March, 1982 to look after the commercial activities of the Government in the service industry of tourism in the state. The liabilities of the Government in the form of accommodation (hotels), vehicles, tours, boats and other properties were transferred to Goa Tourism Development Corporation Ltd to run and to manage the same with a view to promoting, developing in the state and to carry out business and to manage the welfare of the employees transferred along with the assets of the Government. Goa Tourism Development Corporation.Ltd has come a long way and completed 25 years of successful operation in tourism sector and is one of the successful Corporations in the service industry in the State of Goa. The company is governed by the Board of Directors appointed by the Government. The Board of Directors consists of 12 members. The shareholders consist of 7 members, all of whom are Government nominees. All the shares are held by the Governor of Goa, except 7 sh ares which are held by its nominees. The Managing Director is the Executive Head of Goa Tourism Development Corporation Ltd The Organisation : The Administrative head of the Department is Shri.R. K. Verma, IAS as Principal Secretary (Tourism). The Department has Zonal Offices in North Goa at Mapusa and in South Goa at Margao. The Tourist Information Centres/Counters are located within the State and in Mumbai (temporarily closed). The Zonal Officers are primarily responsible for monitoring the Registration of Tourist Trade under the Tourist Trade Act, 1982. The Director of Tourism: The current Director of Tourism is Shri. Nikhil Desai. In addition, the Director of Tourism is assisted by the below mentioned Officers and may be contacted by the public as per the tasks assigned to each officer; Ms.Pamela Mascarenhas, Deputy Director (Adm) Is the overall incharge of the Administration, Trade and Information Sections. Shri. Hanumant K. Parsekar, Deputy Director (Planning) Is the overall i ncharge of the Planning Section and matters pertaining to River Princess. Shri. Arvind B. Khutkar (Revenue) Is the overall incharge of the Revenue Section. Shri. Govind R. Prabhu Gaonkar, Asstt. Accounts Officer is the overall incharge of all the financial and accounting matters pertaining to the Department of Tourism. Shri. Jose Roque Gracias Flor, Asstt. Director (Trade) Shri. Rajesh A.Kale, Asstt. Director (Information) Shri. Ramesh L. Morajkar, Assistant Tourist Officer (Revenue) Shri. Ganesh R. Teli, Assistant Planning Officer (Planning) Shri. Subhash K. Kavlekar, Assistant Planning Officer Shri. Narendra K. Shirodkar, Assistant Tourist Officer of Mapusa Zonal Branch Office. Smt. Angela Jasmina Fernandes, Assistant Tourist Officer of Margao Zonal Branch Office. Activities of the Department : Policy Formulation. Development of Infrastructure. Goa Tourist Places (Protection and Maintainance) Act, 2001 Goa Land (Prohibition of Construction) Act, 1995Administration of Goa Registrat ion of Tourist Trade Act. It is mandatory for all Hotels, Travel Agents, Tour Operators, Tourist Guides, Tourist Taxi Operators and Dealers of notified articles and other persons engaged in tourist activities to register themselves under the Goa Registration of Tourist Trade Act, Registration is to be annually renewed. Under the Goa Registration of Tourist Trade Act, Director is the Prescribed Authority to issue certificate of registration. Quality Policy GTDC are committed to following: To provide our service to our customers to their complete satisfaction.To give value for money spent by our guest. To optimally utilize available infrastructure and human resources. To create & project a customer friendly & professional image. To comply with quality management systems. To periodically review established quality objectives. To continually improves and enhance effectiveness of quality management systems. Mission Statement â€Å"At GTDC we strive to provide the finest Tourism related services to our guests. We vow never to sacrifice our professional integrity and to produce the highest quality work possible and pledge to stay true to it.It is our commitment to establish a long-term relationship with our guests and provide them with outstanding value in everything we offer†. Vision Statement To be a trusted guide to visitors in Goa for all their travel needs, and be a perfect exponent of Goa’s well-known hospitality. Manpower training for the tourism industry Annual training programs are conducted for staff of GTDC at all levels to enhance their professional and personal development. Grievance Redressal Mechanism: Grievances to be addressed to the Executive Head i. e.Managing Director of Goa Tourism Development Corporation Ltd, who exercises all the powers conferred upon him under the Act. Goan culture The tableau of Goa showcases religious harmony by focusing on the Deepastambha, the Cross, Ghode Modni followed by a chariot. Western royal attire of kings and regional dances being performed depict the unique blend of different religions and cultures of the State. The festival of music and dance, Shigmo Mel or the Holi and Spring celebrations, signify unity in diversity. Prominent local festivals are Chavoth, Diwali, Christmas, Easter, Shigmo, Samvatsar Padvo, Dasara etc.The Goan Carnival and new year celebration is known to attract a large number of tourists. Dance and music Traditional Goan art forms are Dekhnni, Fugdi, Corridinho, Mando, Dulpod and Fado. Goan Hindus are very fond of Natak, Bhajan and Kirtan. Many famous Indian Classical singers hail from Goa, including Kishori Amonkar, Kesarbai Kerkar, Jitendra Abhisheki and Pandit Prabhakar Karekar. Goa is also known as the origin of Goa trance. While Goa trance has achieved widespread popularity itself, it also heavily influenced later forms of music such as psytrance.Food Rice with fish curry (Xit kodi in Konkani) is the staple diet in Goa. Goan cuisine is famous for its r ich variety of fish dishes cooked with elaborate recipes. Coconut and coconut oil are widely used in Goan cooking along with chili peppers, spices and vinegar giving the food a unique flavour. Goan food can be divided into Goan Catholic and Goan Hindu cuisine with each showing very distinct tastes, characteristics and cooking styles. Pork dishes such as Vindaloo, Xacuti, chorisa and Sorpotel are cooked for major occasions among the Goan Catholics.An exotic Goan vegetable stew, known as Khatkhate, is a very popular dish during the celebrations of festivals, Hindu and Christian alike. Khatkhate contains at least five vegetables, fresh coconut, and special Goan spices that add to the aroma. Sannas, Hitt are variants of idli and Polle,Amboli,Kailoleo are variants of dosa;are native to Goa. A rich egg-based multi-layered sweet dish known as bebinca is a favourite at Christmas. The most popular alcoholic beverage in Goa is feni; Cashew feni is made from the fermentation of the fruit of th e cashew tree, while coconut feni is made from the sap of toddy palms.The state also has a rich wine culture. One of the impacts of tourism on the Goan community is the ‘creeping expropriation’ felt by the locals. This feeling of being pushed out arises from the fact that starred hotels have effectively gained control over beach resources, which locals have used for generations, and are selling access to them at a price. The area that is available to them as commons is increasingly reduced and overpopulated, causing the locals to avoid the beaches as a whole Consequently, the growth of tourism in Goa has been accompanied by strong anti-tourism activism.Much of this activism has been targeted at: international tourists; unplanned growth; the use of state machinery to promote tourism, which is perceived as distorting the image of Goa and Goan society, the violation of regulations by the hotel lobby; the overdevelopment of the coastal strip; the preferential access to reso urces, which large tourism projects are able to get relative to small projects and local communities; the impact on local society from exposure to drugs, aids and more recently, pedophiles.The bottom-line is that there has been little involvement of the public in the policy decision-making process resulting in a strong sense of alienation about decisions that are affecting the lives of the local community. Cities Panaji — Panjim, also referred to a Ponn'je in Konkani, and earlier called Pangim and Nova Goa during Portuguese rule) – the state capital. Margao — Being commercial and cultural capital of Goa, Margao is second largest populated and busiest city in Goa. Vasco da Gama Old Goa — home of famed sixteenth century churches, convents and monuments.Mapusa Goa also has a number of other smaller, charming and sometimes crowded towns such as those along the beach belt (Calangute, Candolim), and in the interior (Chaudi in Canacona, Sanvordem-Quepem, Bicholi m, Pernem town, etc). Some of these are gateways to the nearby touristic areas. In addition, Goa has some nearly 350 villages, often scenic and each having a character of its own. Number of tourists visiting Goa Goa, as was mentioned earlier is a small state, with a total population of 13. 48 lakhs as per the 2001 census.Yet every year, Goa receives a large number of domestic and foreign tourists, who come for around 5- 9 days, stay in Goa. India received a total of 3915324 tourists in 2005, while during the same time Goa was visited by 336803 tourists (foreign) Goa receives the largest number of tourist from UK followed by Russia. Besides, tourists from Germany, Finland, France, Switzerland, USA and many other countries also visit the state. The domestic tourist comes from all over India, as Goa is a very popular tourist’s destination.The table shows the number of domestic and foreign tourist who have visited the state from 2000 to 2006. Many of the tourists arrive in Goa di rectly by the charted flights and the table below shows the number of such tourists who have arrived and the number of chartered flights that have come to Goa from various countries in the world. The rest of the tourists arrive at Mumbai or Delhi and then come to Goa to visit the place No. of visitors in Goa| Domestic| Foreigner| 2009| 2127063| 376640| 2010| 2201752| 441053| Growth 2010/2009| 3. 5%| 17%| Graph showing comparision between foreigner and domestic touristTypes of tourism Some of the types of tourism are as follows: 1. Beach Tourism: As Goa has a 105 km coast line, the beaches of Goa are a very important tourist attraction. From Keri in the north to Palolem in the south, Goa has many world famous beaches like Arambol, Colva (longest beach in Goa), Anjuna (known for its flea market), Calangute (most popular and crowded), Palolem and many other small lesser known beaches where the tourists can relax, soak up the sun and feast on the local cuisine (photos of various beaches will be shown during the presentation) . Adventure Tourism: It has recently become very popular in India. It involves the exploration of remote areas and exotic locales and engaging in various activities like trekking, white water rafting, camel safaris, paragliding, rock climbing etc. Goa has a very good potential for activities like trekking, paragliding, dolphin sighting boating, and mountain climbing. (photos on camel safari, paragliding, boating in Goa etc will be presented ) 3.Wildlife Tourism: India has a rich forest cover, where we find some very beautiful and exotic species of wildlife. Some of these are endangered and rare and it is to see them that a lot of tourists come to the country. Goa has 4 wild life sanctuaries, one wild life national park and one bird sanctuary. Almost 60% of the Goan area is protected area. Around 1. 25 lakhs tourist visit these sanctuaries every year. Goa has a variety of flora and fauna which could be used to attract tourists to these places.G oa also has two beautiful lakes, at Mayem and Carambolim, where migratory birds are sighted in large numbers (photos of crocodiles and of cranes and other birds will be shown during the presentation. Photographs of the wild life sanctuaries in Goa will also be shown) 4. Medical Tourism: Medical tourism is a recent phenomenon in Goa. Many world class medical hospitals like Apollo and Vivus have been started in Goa, which provide world class facilities at a fraction of the corresponding cost abroad.Foreigners from many developed countries prefer to come to Goa for a variety of treatment ranging from dental surgery, hearing problems, knee replacements to even heart surgery. This is a market where Goa has potential for further development and the government should take steps to see that this market can be sustained and increased medical tourism can be promoted in the future 5. Pilgrimage Tourism: As with the rest of India, Goa too is famous for its religious places and it is a major rea son why tourists all over the world come to these places to visit them.The World Heritage Site at Old Goa is a major tourist attraction with a large number of churches such as St Cajetan, Our Lady of the Mount, St Francis of Assisi Church and Convent, Basilica of Bom Jesus, Se Cathedral, Church of Our Lady of Rosary, the Archaeological Museum, the Christian Art Museum, the ruins of the Church and Monastery of St Augustine, The Chapel of St Catherine, the Viceroy’s Arch, Chapel of St Anthony (opposite the ruins of the Church of St Augustine) Convent of Santa Monica. Besides this there are many other beautiful churches and temples all over Goa.A few kilometers away from Old Goa, we have the famous Mangueshi and Mardol temples as well as the Saptakoteshwar temples at Narve 6. Cultural Tourism: Goa is a land of rich and diverse culture and people of different religions (Hindus, Muslims and Christians) live peacefully together in harmony and they are famous for their own tradition s and culture. Goa is famous for the Carnival and the IFFI. Besides, Bonderam (Divar) , Sangodd (Boat festival) and Taranga are also famous. Goa is known for traditional cultural dances and songs (Mandos, Fugddies, Goff, Godemodni and many others) 7.Architectural Tourism: India has a rich amalgamation of various architectural styles where the influence of many dynasties and many cultures can be seen. Some of the important places include Dilwara temples at Rajasthan, Taj Mahal at Agra, Victoria terminus and Fort Area in Mumbai, Red Fort at Delhi, etc. Goa too has an architecturally rich heritage which could be projected by the government as tourist places. Goa has many forts like Chapora, Teracol and Alorna which can be used to attract the tourists 8. Yoga Tourism: Goa is a land of peace and tranquility. Susegad† – roughly meaning â€Å"laid-back† – that is how the Goans are traditionally known. The hinterlands of Goa, far from the noise of the city, are pe rfect for yoga and meditations. The peaceful villages, where the occasional lowing of a cow is the only likely disturbance, are a perfect backdrop for such a type of tourism. Goa has not concentrated on this at present, but there is a hugh potential for this type of activity. 9. Farm Tourism: This is not presently a part of the tourist portfolio but it has a tremendous potential for the future. Goa, with its lush green fields, could easily exploit this resource in the future.Some of the ways in which this could be achieved could be through the techniques of renting trees, animals, farms to tourists where they can come and spend some time on the farm and also learn how the farm operates and how to take care of the animals and the trees. 10. Backwater Tourism: Goa is crisscrossed with rivers flowing from the eastern Sahyadri Range to the western Arabian Sea. From north to south, the following rivers, Tiracol, Chapora, Mandovi, Zuari, Sal and Talpona, flow windingly through villages an d give support to the local economy, either for agriculture or for fishing.Sight seeing can be done from the water instead of the road. The inland cruises could have landing points near the spice gardens, churches and temples so that the tourist can see the important places too along with the scenic river trip. The Alorna fort too can be an attractive attraction for backwater tourism Rise in domestic tourism The various factors that have contributed to this rise in domestic tourism are: †¢ increased disposable income of the middle class, †¢ increased urbanization and stress of living in cities and towns, increased ownership of cars, which is making domestic tourism more attractive, especially among the upper-middle and middle classes †¢ improved employment benefits, such as the leave travel concession, †¢ development of inexpensive mass transport and improved connections to various places of tourist interest †¢ increased number of cheap accommodations and re sorts, †¢ greater advertising targeted at domestic tourists both by the central and the state governments, as well as the tourist industry, and †¢ development of time sharing of holiday accommodations, that is being targeted at the middle class.Tourism’s impact on Goa Tourism development among policy-makers tends to be discussed in terms of the factors that are of concern to the national and the state governments. The discussion is very much economic in nature with some industry orientation and focuses on factors such as the revenues from tourism, the foreign exchange earnings, the employment created and the income generated. The focus has always been on the implications of tourism development on the economy of Goa and on the relations among the various components of its tourism industry.The microlevel impact of tourism on the destination area immediately around it has been relatively less studied, if at all. The impacts of such a large-scale, diversely interactive activity as tourism should be more inclusive of all components. Tourists travel to and from their destinations, are accommodated, fed and entertained. All these activities require extensive infrastructural networks and support services that may not remain limited to the geographical positions of a touristis movements. Moreover, the effects result very much from the interactions among the tourists and the agents in the destination area.Environmental impact of tourism Positive impact 1. Financial contributions. (one of the largest contributor to the exchequer) 2. Improving environmental management and planning. 3. Increasing the environmental awareness. 4. Alternate employment. Negative impact Negative impact of tourism occurs when the level of visitors’ use is greater than the environmental ability to cope with the situation within the acceptable limits of change. Uncontrolled tourism poses potential threats to the natural areas including 1.Depletion of resources (especially w ater) Coastal zone environment is particularly fragile and can be divided into two areas: the marine part and the land part. For the purpose of this discussion, coastal waters, bays, backwaters, creeks, tidal inlets, and estuaries are considered as components of the marine part of the coastal zone. The sandy beaches along with two dunes (one which runs along the seashore, and another that runs parallel but about 100 to 500 meters away from the seashore) and their vegetation are considered components of the land part.In between these dunes there lies a sandy plain, which acts as a buffer zone between the main land and the sea. The following impacts on the marine part of the coastal zone have been observed while surveying the ecosensitive coastal areas of Goa. They have been represented in a flowchart in the Annex. The work was carried out by National Institute of Oceanography on request from the Ministry of Environment and Forests, Government of India, in August/September, 1996 . Los s of mangroves: Thick mangroves on the outskirts of Panaji, at Sao Pedro near Old Goa, around Talpona backwaters and at innumerable other locations are being reclaimed. In addition to the biological impacts of the loss of mangroves, the tidal waters could flood the surrounding coastal areas causing erosion and thus opening the estuarine banks to storm surges .†¢ Reduced fish catch and species: A steady decrease in the total annual fish catch has been observed in Goa. The catch has declined from 105. 44 thousand tones in 1993-94 to 101. 90 in 1994-95 and in 1995-96, to 87. 2 thousand tones. More specifically, at Sancoale-Chicalim Bay, the decrease in production of certain varieties of shellfish and crabs, both local delicacies, is believed to be due to the land reclamation of mangrove swamps and to the construction of roads to the Sao Jacinto Island and at Talpona. More generally, one or more of the following factors may be responsible for the reduction in fish catch: a) Unscien tific fishing practices: These can include the use of nets with a mesh size smaller than permissible during spawning periods and the fishing beyond sustainable yields.These practices are pursued due to high demand for fresh seafood in the market. b) Loss of spawning grounds: Reasons for this could be mangrove deforestation, land reclamations and siltation. Short-term economic gains from the development of these areas is obviously preferred over the long-term benefits of the conservation of ecology. c) Introduction of anthropogenic material: Any disturbance at any step in the marine food web may inadvertently affect other species. The introduction of untreated sewage and waste to the environment would give rise to toxic algal blooms wiping out many species22.Increased turbidity and sedimentation can also affect the benthic communities. †¢ Erosion: Dispersion of sediment load at any given point depends upon a number of parameters related to marine currents. Any activity which cau ses disturbances in these parameters, could alter the sites of deposition and result in erosion, accretion or siltation and changes in the ecology of that area, such as land reclamations, the extraction of sand or the construction of jetties . Consequently, there are a large number of cases where coastal stretches have been subjected to the forces of erosion.Prime examples are Campal and Caranzalem near Panaji, Palolem, Agonda and many other places, where a considerable amount of construction activities have occurred . 2. Pressure on land and resources (to set up hotels and other facilities) Loss of sand dunes: Sand dunes have borne the brunt of construction activities along the coastal stretches of Goa26. Anjuna and Baga-Calangute-Candolim stretches in North Goa, and Salcete beaches comprising Betalbatim, Colva, Varca, Cavelossim and Mobor in central Goa, were the first beaches to lose their dunes.Our survey showed South Goa to be the next in line as in Galgibaga, two dunes, 10 met ers high, have already been flattened into plateaus at half the heights to make way for construction. 3. Land degradation (due to nature trails and other facilities to the tourists) †¢ Accretion/siltation: Accretion and siltation is occurring. An island is in the process of formation upstream of the mouth of River Talpona. Due to sand bar formation at the mouth itself, which has been more pronounced in the last few years, the river is navigable only during high tides. In addition, local fishermen have noted siltation in the river bed.All these observations suggest disturbances in the natural sediment load dispersion patterns in the River Talpona. 4. Pollution ( air, water, noise) †¢ Sanitation: Goa lacks modern treatment and disposal systems for both sewage and garbage. Even the internationally famous beach stretch of Baga-CalanguteSinquerim, does not have rudimentary toilet facilities. Tourists, locals, shopowners and the hordes of migrant laborers, who are employed by co nstruction companies along the beaches, have no other option than to use the beaches to answer the call of the nature. Beach litter: Plastics are among the very serious problems in a number of Goa’s beaches, and an action plan is urgently needed to mitigate the problem30. Both the last mentioned problems could be solved through improved enforcement of regulations and infrastructual improvements. Goa's unbridled tourism is having an adverse impact on the state's environment and society, says a study sponsored by the Confederation of Indian Industry (CII). Undertaken by the Goa Institute of Management here, the study says the large-scale growth of tourism is leading to increased pressure ‘on both society and the environment'. Preserving the national heritage and reducing environmental degradation have become crucial issues for concern. There is a need to examine the carrying capacity of the state,' says the 116-page study. The research analyses Goa's agriculture, mining, growing pharma sector, small and medium enterprise (SME) sector and controversial plans for promoting special economic zones (SEZs). It notes that Goa's economy is ‘confronted' by a solid waste management problem and that it desperately needs an efficient public transport system. ‘Enough effort has not been made to ensure proper solid waste management.Again, absence of efficient public transport has increased the growth of motorbikes and cars substantially. This in turn has aggravated environmental pollution. ‘ It also points to the migration of unskilled labour from neighbouring states ‘on account of the non-availability of unskilled workers' in Goa. Other issues it emphasizes include disputes over land use between small entrepreneurs and large corporates, dependence on other states for agricultural produce consumed in Goa, failure to ensure uninterrupted power and the need for improving the quality and quantity of water supply.The research says that a †˜strong positive co-relation' does not seem to exist between tourism growth and employment of locals, especially in the hotel industry. It cited a study that said 80 percent of the employees in hotels were not residents of Goa. ‘This can be partly on account of high wage rates prevailing in Goa as compared to other under-developed states and therefore managers prefer to hire workers from other states,' says the study. It highlights that private transport in Goa is highly expensive ‘in the absence of adequate public transport' and taxi operators were working in ‘monopoly power'. Growth of tourism might have also adversely affected the poor and downtrodden, especially during peak season when prices usually go up. A proper assessment needs to be done,' the study states. It blames the tourism sector for becoming a ‘breeding ground of touts and commission agents', which hikes up hotel tariffs and transport costs. There is also an absence of a proper regulatory me chanism to check the price rise. ‘Wide disparity in prices charged during the peak and off-peak season for various services and between the private and public authority needs to be examined.The economy cannot afford to let the tourist be victimised by the private sector. ‘ Economic aspects The foreign exchange earning potential of the tourism industry is one of the main attractions for its support by national governments, while state governments are more concerned with its contribution to local income, taxes and employment. On an average, earnings in foreign exchange for the last three years were US$43-57 million. It is estimated that tourism contributes to around 13. 7 percent of Net State Domestic Product; 7 percent of employment and 7 percent to state tax revenues.The money spent by domestic and international tourists is received by different segments of the industry which provide the supporting goods and services. Tourist receipts can be classified into five categori es: accommodation and food, shopping, internal travel, entertainment and miscellaneous items. Moreover, in 1992, about 90 percent of the domestic tourists who came to Goa spent less than US$35 per capita per day. Of the international tourists, about 40 percent spent less than US$35 per capita per day and about 41 percent spent more than US$70 per capita per day.As mentioned earlier, however, this trend is changing today . In the last few years indications are that the domestic tourist coming to Goa is increasingly from the more affluent segments of society, and the international tourist have increasingly been more of the inexpensive charter packages. Category| International tourist (%)| Domestic tourist (%)| Accommodation and food| 53. 95| 58. 20| Shopping| 24. 84| 26. 70| Internal Transport| 13. 63| 10. 40| Entertainment| 2. 61| 1. 80| Miscellaneous expenses| 4. 97| 2. 90| Average length of stay| 9 days| 5 days| Total amount spent per visit| US$590| US$110|From the statistics avail able and through observation, local participation in the tourism industry is high in terms of the number of small hotels and paying guest accommodations, yet the bulk of economic investment is concentrated in just a few hotels. Thus, using just the accommodation sector as a proxy for the tourism industry as a whole in 1996, almost half of all investment in the sector was in the hands of just four large hotels; the largest hotels together controlled 69 percent of all investment, and the balance was made up by smaller hotels. Economic forces are driving social forces here.On the one hand, expectations of higher returns, from the sale of land to builders and/or from hiring out houses to tourists rather than from actively engaging in agriculture or fishing are creating incentives for shifting occupations. On the other hand, social forces are at work in the sense that tourism provides locals with an opportunity to keep their women at home rather than have them till the soil or sell fish in the market. This is perceived as a movement upwards for the locals, and a factor that cannot be ignored in the dynamics of the intersectoral movement of land and labor.Often large tourism development projects require the displacement of some of the original inhabitants of the area. Some of those displaced by present projects, chose to invest their compensations in capital assets, e. g. , taxis, and have become to a degree upwardly mobile in an economic sense. However, there are others who due to their initial circumstances are unable to move along the same path, and instead become marginalized, having to replace self-employment for menial jobs in the very resorts that have displaced them. The issue of income distribution needs to be examined.The industry peaks and troughs: October-February being the good months and June-August being the lean months due to the monsoon. This seasonality requires the tourism industry to respond by adjusting the output in terms of the services it pro vides which affects hotels, restaurants and their employees. Because of the search and initial training costs that the employer faces, and because of the need to cater to sudden spurts of demand, a hiring and firing policy is not cost-effective to an employer. The first reaction of employers is to keep labor, but reduce the work hours, a situation akin to holding inventories of labor in excess of demand.This strategy is supported by employing unskilled labor during the peak season, who are then laid off during the off season as the costs of hiring and firing unskilled labor are not high. A sample survey indicates that the highest seasonality of income (in terms of lower off season earnings) and the highest seasonality of employment (in terms of hours worked per week) are experienced by the smaller hotels. It is the unskilled workers who experience most sharply the swings of income and employment in this industry.This is a social cost of the industry to which hitherto scant attention has been paid. Impact of falling value of Rupee on tourism. Though the rupee falling against the dollar is causing great concern to the country's economists, it is being seen as a silver lining by tourism experts in Goa who expect more influx of European tourists during the forthcoming season. The tourist season in Goa this time, beginning from October, is expected to be better as â€Å"the value of rupee is falling,† Travel and Tourism Association of Goa (TTAG) president Fracisco de Braganca said. Europeans find Goa a cheaper destination and naturally they will fly here,† he said, adding that, however, the situation is not same for the UK travellers, whose own economy is in crisis. The state expects rise in the tourists from Russia, CIS countries, Poland, Scandinavia and Finland though â€Å"there will be further drop from UK,† Braganca said here yesterday. But, overall TTAG expects a rise in the number of tourists owing to the sluggish rupee versus dollar. Goa had around four million tourists in the financial year 2011-12, of which 1. 69 lakh arrived in 910 chartered flights.In 2010-11, 1. 71 lakh had arrived through 900 chartered flights, which was a tremendous increase compared to 1. 37 lakh tourists arriving in the state through 626 chartered flights in 2009-10. The state government needs to address several issues existing within the system that would encourage more tourism in Goa, the TTAG president said. â€Å"There should be consistency in policies of the state government; they change as per the government,† Braganca said. Consistency can be achieved by formation of Tourism Board, which is long overdue in the state, he stated. Eco-tourismEcotourism (also known as ecological tourism) is responsible travel to fragile, pristine, and usually protected areas that strives to be low impact and (often) small scale. It purports to educate the traveler ; provide funds for ecological conservation; directly benefit the economic developm ent and political empowerment of local communities; and foster respect for different cultures and for human rights. Ecotourism is held as important by those who participate in it so that future generations may experience aspects of the environment relatively untouched by human intervention.Most serious studies of ecotourism including several university programs now use this as the working definition. Although increase in tourism and related activities have enhanced employment related opportunities, coastal developmental activities have induced notable environmental and social problems. The impact gets worsen as a result of related anthropogenic activities that follows such a coastal tourism as a result Goa's coastal scenario is fast changing. Construction of resorts, residential dwellings, commercial establishments, beach side entertainment centres / eat outs have changed the coastal strip drastically.Prior to 1970's, before tourism became a source of revenue, the only identifiable structures along the shore were few cabins and thatched huts made up of coconut leaves that home sea going canoes, some of which can still be seen today. The large plain areas behind the dune belts were used for farming and paddy cultivation, activities which are common at certain places even at present. Recreation was restricted to Calangute, Miramar and Colva beaches, being the only beaches which were most frequent (Mascarhenas, 1998).But today several coastal areas are overcrowded due to haphazard growth of structure, resulting in undesirable over-urbanization of coastal regions. Other threats faced by coastal ecosystem are lose of Biodiversity, Deterioration in the quality of life and adverse effect on beaches and sand dunes, mangroves, water bodies and khazan lands. Lately, In recent years and after realizing the environmental consequences, such developmental activities along the open sea front is now shifting towards hinterlands, along rivers and backwaters as well as forest l and in the form of eco-tourism. -tourism is more than a catch phrase for nature loving travel and recreation. Eco-tourism is consecrated for preserving and sustaining the diversity of the world's natural and cultural environments. It accommodates and entertains visitors in a way that is minimally intrusive or destructive to the environment and sustains ; supports the native cultures in the locations it is operating in. Responsibility of both travellers and service providers is the genuine meaning for eco-tourism.Eco-tourism also endeavours to encourage and support the diversity of local economies for which the tourism-related income is important. With support from tourists, local services and producers can compete with larger, foreign companies and local families can support themselves. Besides all these, the revenue produced from tourism helps and encourages governments to fund conservation projects and training programs. Saving the environment around you and preserving the natural luxuries and forest life, that's what eco-tourism is all about.Whether it's about a nature camp or organizing trekking trips towards the unspoilt and inaccessible regions, one should always keep in mind not to create any mishap or disturbance in the life cycle of nature. Eco-tourism focuses on local cultures, wilderness adventures, volunteering, personal growth and learning new ways to live on our vulnerable planet. It is typically defined as travel to destinations where the flora, fauna, and cultural heritage are the primary attractions.Responsible Eco-tourism includes programs that minimize the adverse effects of traditional tourism on the natural environment, and enhance the cultural integrity of local people. Therefore, in addition to evaluating environmental and cultural factors, initiatives by hospitality providers to promote recycling, energy efficiency, water reuse, and the creation of economic opportunities for local communities are an integral part of Eco-tourism. Histori cal, biological and cultural conservation, preservation, sustainable development etc. are some of the fields closely related to Eco-Tourism.Many professionals have been involved in formulating and developing eco-tourism policies. They come from the fields of Geographic Information Systems, Wildlife Management, Wildlife Photography, Marine Biology and Oceanography, National and State Park Management, Environmental Sciences, Women in Development, Historians and Archaeologists, etc. Eco-tourism is considered the fastest growing market in the tourism industry, according to the World Tourism Organization with an annual growth rate of 5% worldwide and representing 6% of the world gross domestic product, 11. % of all consumer spending – not a market to be taken lightly. The endless scope of adventure tourism in India is largely because of its diverse topography and climate. On land and water, under water and in the air, you can enjoy whatsoever form of adventure in India you want. I t is one opportunity for you to leave all inhibitions behind and just let yourself go. The mountainous regions offer umpteen scope for mountaineering, rock climbing, trekking, skiing, skating, mount biking and safaris while the rushing river from these mountains are just perfect for river rafting, canoeing and kayaking.The oceans are not behind in any manner as well. The vast and deep expanse of water provide tremendous opportunity for adventure sports in form of diving and snorkelling. The forest and the desert region have their own distinct place in providing scope for adventure tourism in India. You can enjoy animal safari, jeep safari, bird watching, wild camp, wildlife safari and jungle trail in the forest region while jeep safari and camel safari are the most favoured adventure sports in the desert region. After all this, if you think the list of adventure sports in India has ended, think again.There is still much left in form of paragliding, hand gliding, hot air ballooning, etc. Sustainable tourism Sustainability is a characteristic of a process or state that can be maintained at a certain level indefinitely. Thus it is a process that takes care of â€Å"tomorrow† as well as â€Å"today†, conserving resources where necessary to ensure continuity. Sustainable tourism thus attempts to make minimal impact on the environment and local culture, while helping to generate income and employment for locals, as well as to promote the conservation of local ecosystems. It is responsible tourism which is both ecologically and culturally sensitive.As tourism grows at a high rate, it tends to place a great stress on the diverse habitats and these will be destroyed. Indiscriminate tourism could very easily destroy, or at least irretrievably damage, the flora and the fauna of the state. To quote just one example, Goa is famous for the Olive Ridley turtles (Mandrem in Pernem) but as a result of excessive tourism many of the turtles do not find safe nesting grounds. The very promotion of â€Å"eco holiday † in the area by the hoteliers are defeating the purpose as littering the beach and overcrowding do not allow the turtles to hatch safely.Sustainable tourism is especially important for a small state like Goa since the influx of both Indian and foreign tourists is increasing very year. Goa being a tiny state, the carrying capacity of the state in terms of the size, facilities available and the ecological fragility should be thoroughly studied and taken into consideration while allowing tourism; only then would such tourism be beneficial, in the long run, for the state and the people. The stake holders in sustainable tourism i. e.Community-based management, nongovernmental organizations, tourists and locals all should be trained to see that the fragile Goan ecosystem does not suffer as a result of excessive tourism. Tourists, who promote sustainable tourism are aware of these dangers and seek to protect tourist destinations, an d to protect tourism as an industry. Some of the suggestions that I would like to give to improve the tourism industry and make it more sustainable include: 1. Diversifying the areas of tourism: the tourism industry in Goa has mainly concentrated on beach tourism and neglected other forms of tourism to a large extent.My suggestion is that Goa should diversify into other areas , like farm and yoga tourism which have the potential for future growth and development 2. Training the guides and the local people : The local people should be trained in hospitality services and the guides should be trained to provide the necessary and the correct information to the tourist 3. Maintain the control on the prices of goods and the quality of services: the prices of the goods and services in Goa are very high, and hence many tourists are discouraged from shopping and buying local items.The local people too, find the cost of living very high and very often the local people cannot afford to purchas e their daily requirements. The government should keep a control on the prices of the products so that the local people and the tourist do not suffer 4. Improving the infrastructure especially the transport: for tourism, transport is very important and in Goa we have variety of transport facilities . Motorcycle pilots are a unique feature of Goa where a person can travel any distance on a hired bike.Besides we also have many tourist taxis and other buses, but the rates charged for a small distance are exorbitant. Most of the rickshaws and taxies do not charge by meter. The public transport facility should be strengthened so that the tourists can visit the place of their choice at a very cheap rate. 5. Improving the safety especially of women. Today many tourist women are facing many problems from the local people, especially as they do not maintain the hours and come back to the hotel or guest houses late at night. Many of the foreign women have faced molestation and other problems in Goa . Maintaining a control on the beaches. The beaches in Goa are very dangerous for swimming due to the changes in tides. Even after the posting of lifeguards and many warning signs, foreign and other tourists go swimming, especially when they are drunk and the number of the dead by drowning has increased tremendously. The government and the local people should undertake steps to educate the tourists about the dangers of swimming in the seas. Trained lifeguards should be placed at all the major beaches, with life boats and life belts.